Last week I attended the “Live Landing Page Optimization” webinar presented by the American Marketing Association, with presenters Jimmy Ellis and Aaron Rosenthal of Marketing Experiments. I visited with Jimmy and Aaron in December here in Chicago, and am impressed with their passion for these types of events. It has to be tiresome to […]

Filed under: Landing Pages, SEO, Usability on March 21st, 2008 | No Comments »

Working at a university presents a plethora of stories about students, faculty, and staff. Often, the funniest stories come from those who ignore the basics. A colleague of mine at Concordia University told me about a question he asked on a Computer Science final exam.
“What are the four terms/concepts illustrated on the cover of […]

Filed under: Marketing, SEO on March 12th, 2008 | No Comments »

Reports from the Google Groups point fingers at Google for a lack of Google Analytics data for March 10th, 2008. I have also noticed a lack of graphical data in my own Analytics accounts. Some Analytics subscribers have been put out by the lack of visual data due to new implementations and publishing viral content.

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Filed under: Google, Marketing, SEO on March 11th, 2008 | 2 Comments »