We’ve all been there. It’s the middle of a meeting that you have complete control of. You give all the right answers, all the right figures. But then someone asks for an update on the EQT.
The what? EQP? Did she say P or T? You panic. You nod your head in complete understanding and dart out of the room at the first sign of the meeting wrapping up. Back at your desk, you consult with your fellow coworkers only to discover that no one knows what the EQT is.
An abbreviation is a shortened form of a word or phrase. But what IT experts and Marketing Professionals forget is that abbreviations should be meaningful to everyone – Not just to those who created them. Continue reading ‘A Lesson in Abbr.’
